“Toh” Tokyo pop-up store

If you’ve ever wondered what it takes to become a ninja, a gentleman thief, or perhaps a shoplifter, here’s your chance to try stealing without breaking the law. The catch? You’ll have to make it out within 60 seconds in complete silence, all while being surrounded by over 200 ultra-sensitive microphones.

After 2 wildly successful runs, the 盗 – Toh pop-up store by TBS Radio programme Nou Tou is returning to Akasaka, Tokyo in March 2026. You can expect a new and massive venue filled with everything from cheap snacks to premium goods. So if you’re confident enough to pull off the perfect heist, here’s what you need to know:

What can I expect at the “Toh” Tokyo pop-up store?

Details for the 2026 “Toh” pop-up are still under wraps – but like previous runs, you can expect it to be held at the Akasaka BLITZ Studio with a brand new theme. As last year’s theme was “Stealable Market”, players had to navigate through a black-market-style setup with 5 different zones: toys, noodles, books, bedding, and general goods.

The 2025 “Toh” pop-up store. Image credit: @kikikai_noto via Instagram

Among the items were premium mattresses, collaborative apparel, and over 10,000 packets of snacks up for grabs. So yes, expectations are high – keep you...