Hello Kitty’s Move Lite Adventure by LTA

We’re often told to go outside and “touch grass” or get our steps in, but more often than not, the only thing we get out of it is a sweaty bum, leaving us feeling unmotivated to keep our bodies moving. If you need a little motivation, Hello Kitty’s Move Lite Adventure by LTA, happening from 1st to 23rd November 2025, might just do the trick. Not only will you clock those steps, but you’ll also get the chance to score exclusive merchandise and prizes.

What is Hello Kitty’s Move Lite Adventure about?

Image credit: @ltasg via Instagram

Hello Kitty’s Move Lite Adventure is a campaign launched by LTA that gives you extra reason to get up and about. The concept is simple: complete challenges to collect digital coins, which can be exchanged for rewards like special Hello Kitty merch, vouchers, and lucky draw slots.

Those who sign up for the challenge before 30th September 2025 will earn 300 coins right off the bat, but you’ll want to take part in the 3 online and physical challenges to collect more.

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