Prosperous plushies: Food merch, blind boxes and collabs for Chinese New Year

3 weeks ago 91

SINGAPORE – The

blind box craze

continues in 2026, with a slew of Chinese New Year food-centric merchandise rolled out for your

next reunion-meal

flex – sans the calories. 

The most fun collaboration is between FairPrice supermarket chain and home-grown lifestyle concept Play Nation. They have a series of auspicious blind boxes, complete with an interactive Abalone Market Plush Experience, exclusive to the FairPrice Xtra outlet at AMK Hub.

Other cool collectibles include Huat socks from KFC,

McDonald’s Prosperity Pals plushies

and a chic apparel collaboration with Tiger Beer, clothes shop Zha Huo Dian and bak kwa specialist Century Bakkwa.

Here is where to up your festive merch game.

What: Six Abalone Darlings ($18.80 each) are the highlight of this collaboration, which offers an interactive Abalone Market Plush Experience (till Feb 18, 11am to 7pm daily) at FairPrice Xtra at AMK Hub.

Each abalone plushie hugs a symbolic item such as a mandarin orange or gold ingot, and the hands can be buttoned to other hands as a sign of reunion. 

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