SINGAPORE - After more than 30 years in the dining scene and establishing 13 brands, homegrown food and beverage (F&B) group Creative Eateries has been acquired by another local company, Asia White Knight Group, for an undisclosed amount. 

The latter is an investment and operations group in the franchise sector helmed by its director and serial entrepreneur Adam Tan, 37. His older brother, local actor Andie Chen, 40, is its chief marketing officer. 

They are backed by a team of entrepreneurs and advisors which includes their eldest brother Ash Chen, 41. This marks the first time the three brothers are working together. 

The official acquisition date was on Nov 1, and White Knight announced it officially at an event on Nov 17 held at Vineyard at HortPark, one of the 13 brands under its restaurant empire. 

The other restaurant brands include Bangkok Jam, Suki-Ya, Typhoon Cafe and Tanglin Cookhouse, along with two catering arms - Creative Eateries Catering and the halal-certified Shiok Kitchen Catering.

This acquisition marks White Knight’s first full-scale entry into the restaurant group space, which the brothers note is a “cut-throat” industry. 

Prior to this, White Knight owns the franchise rights for cafe chain Joe & Dough and opened six outlets in 2024.  

Mr Tan was then on the lookout for more brands and was recommended to Creative Eateries’ founder Anthony Wong, 67, who was looking for a suitable buyer. 

Ms Bonnie Wong, 37, who is the outgoing chief executive of Creative Eateries and Mr Wong’s daughter, says that her father was looking to retire and she is “ready for a new challenge and new industry”. 

She adds: “Our values aligned with Adam’s and they believed in what we have done in the past. They didn’t want to change too much and agreed to retain the employees.” 

Ms Wong will remain a director at Creative E...